News & Blog
New Beverages Provide Essential, Environmental, and Experiential Benefits for Consumers
In a post-pandemic era, consumers aren’t just looking for the lowest price, they’re now considering things like functional benefits, environmental impact, and the experience a product may provide. It’s not about the lowest price anymore, it’s about the most value....
The Value of Upcycled Ingredients
Pet food and treat processors have been using upcycled ingredients before it was trendy, especially rendered meat byproducts. Upcycled foods come from ingredients that would have otherwise ended up going to waste. Upcycling is all about keeping nutritious foods out of...
Consumer Interest in Snacking Remains Strong
Inflation and rising prices hasn’t been enough to deter consumers away from snacking, found Mondelez International Inc.’s annual State of Snacking report which analyzes global consumer snacking habits and trends. According to the report, there’s been a maintained...
8 Trends Expected to Dominate the Grocery Industry in 2023
From inflation to in-store shopping experiences, what trends are expected to dominate the grocery industry this year? Over the past few years, this question was answered by uncontrollable challenges such as a global pandemic. A few of the biggest trends experts...
Graceland Fruit & Benzie Habitat Partnership & Proposed Project Update
On September 21, 2022, Graceland Fruit and Benzie Habitat announced a partnership addressing the critical shortage of affordable housing in Benzie County. This FAQ has been created to help answer questions and address concerns about the partnership and proposed project.
Marketing to the Gen Z Consumer
Born roughly between 1997 and 2012, Gen Z is a rising demographic with approximately 65 million people in the U.S. and a buying power of $44 billion. With this in mind, it’s crucial for companies to pay attention to Gen Z’s wants and needs if they want to thrive. The...
