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Get Some Inspiration for Those Applications

by | Mar 18, 2021 | Applications

Are you looking to add a pop of color to your product line? Want to hone in on the natural health benefits of superfruits? Hoping to tap into the US-grown appeal consumers are trending towards? Our premium quality fruit ingredients deliver exceptional color, flavor, texture, and nutritional benefits, perfect for any food application!

From cereals to dairy, snack bars to frozen novelties, our fruit ingredients enhance a broad range of applications and inspire culinary innovation. They can be precisely measured, flow easily through mixing equipment, are easy to handle and store, reduce labor costs, and offer extended shelf life. Available in a broad range of forms, cuts, and piece sizes, our fruit ingredients are sure to deliver delight to your customers!

Pop of Color: Distinctive piece identity and bold color deliver the healthy, all-natural, high-quality visual cues sought by today’s consumers. Color is arguably the most important initial sensory cue we get from a food or beverage. This year, food color experts declared red as the color of the year. Eye-catching and impactful, red indicates identity, ripeness, flavor, and variety. Adding a pop of color to your products can make shelf-stable, center-of-the-store items jump off the shelf. According to Emerald Insights, 90% of shoppers decide whether or not to buy a product based on color and perceived taste, so it should be of no surprise that colors play an essential role in product appeal. Naturally redder and incredibly versatile, cranberries deliver that pop of color and flavor versatility to sweet and savory foods.

Health Benefits: Now more than ever, consumers want real, recognizable ingredients in their products; capitalize on this trend by utilizing superfruits in your applications. Perfect for snack bars and trail mixes, Marie Wright, president of creation, design, and development at ADM, states, “health-signaling flavors may include the use of cherry or cranberry.” The Hartman Group reports that about one-third of all eating and drinking occasions are about basic health and well-being. Naturally fat-free and high in fiber, blueberries, cranberries, and cherries deliver antioxidant, anti-inflammatory, and immunity-boosting properties that are important to today’s consumers who have upped their demand for functional foods and beverages that support immunity.

US-Grown Appeal: As reported by Innova Market Insights, learning more about where foods come from was of interest to 85% of global consumers. Today’s consumers increasingly care about food origins, with US-grown and connection to specific geographic regions preferred. Founded and headquartered in Northern Michigan, Graceland Fruit is in the heart of America’s leading cranberry, tart cherry, and cultivated blueberry growing region. We pride ourselves on souring high-quality fresh fruit from our own backyard. We have stringent traceability programs in place, allowing customers to trace their fruit back to the exact row it was harvested from. You can watch our fruit being harvested here!

Don’t be afraid to think outside of the box either – infused dried fruits can be used for more than just snack bars and trail mixes. Think, marinades, cooking sauces, jams, jellies, and more. Don’t discount frozen novelties either; our all-natural Soft-N-Frozen™ fruit ingredients are ready-to-use, easily scooped, and are immediately soft and edible. Delivering exceptional piece integrity, color, and taste – these items are perfect for ice creams, sorbets, popsicles, and more.

Explore our complete applications brochure to learn more about all the different ways you can include our exceptional ingredients into your applications.

Yearning for more info? Stay up to date with our Bits ‘n Pieces monthly newsletter, chock-full of industry and nutrition news, application inspirations, ingredient spotlights, and more. Subscribe now!


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