Graceland Fruit Introduces Cranberry Select Dried Fruit

FRANKFORT, MI (April 27, 2009) —In today's difficult economic times, consumers are looking for quality products at value prices. Graceland Fruit, Inc., has developed new infused dried fruit ingredients, Cranberry Select, that features the look and taste of traditional infused dried cranberries, yet can be offered at more attractive price points.

"Cranberry Select was developed in response to consumer demand for a nutritious cranberry product that is value priced," explained Brent Bradley, vice president of sales and marketing. "This product delivers that lower cost solution while maintaining the superior quality, health benefits and taste that our customers expect."

Prepared in compliance with good manufacturing practices, Cranberry Select begins with quality, graded cranberries, infused with natural ingredients and dried to a specified moisture range. Several piece sizes including a standard SDC (sweetened dried cranberry) size, whole berry, and julienne sliced cut will be available. Ingredients include cranberry, sugar, sunflower oil, fruit concentrate (elderberry and/or cherry juice concentrate), and citric acid. The sunflower oil is topically applied and the finished dried fruit undergoes rigorous quality testing before packaging.

Cranberry Select products are suitable for applications such as cereals, breakfast bars, muffin and cookie mixes, trail mixes and repackaged products. It is Kosher certifiable and has an extended shelf life.

As the largest single provider of infused fruits and vegetables in the world, Graceland Fruit provides extraordinary food ingredients with natural nutrition and fresh flavor for new and innovative consumer products. For more information, call Brent Bradley, vice president of sales and marketing at 800-352-7181 or 231-352-7181; or email info@gracelandfruit.com. Please visit the Graceland Web site at www.gracelandfruit.com.